Women's brand GIRDEAR brother's day is like this, it is worth learning!

A complete and efficient store management process can not only increase sales, but also increase customer loyalty to the brand. One of the important reasons for the success of the Gedi brand is that it has done articles from costume design, marketing network, and image design, and has been among the best in the sales of domestic women's clothing.

Gedi Women recruited a large number of loyal customers around it, and the fixed customer source supports its market position. No matter how bad the market environment is, there is constant support from the customer to shelter it from rain. Today, we will take you to look at the sales process of your brother's terminal shop (taking VIP management as an example) and see what kind of process it uses to achieve stable development of end customers.

First, the 9:00 queue is concentrated, open morning meeting

1, check the appearance of the instrument;

2, the new goods informed, has broken code to remind reminders;

3, concluding the first day of the store's ranking and the whole store rankings and the whole store's ranking, scheduled for today's sales target;

4. Summarize the sales situation of the head monarch's push money, and set the sales target of the main push money according to the actual situation of the shop;

5, according to the new arrivals and the day of the main push scheduled with the day of practice content and goals;

6, each person according to the preparation to determine the contact customer plan today. Simple and brief, everyone participates, morale is encouraged, and a small blackboard is used.

Second, 9:30 open background music to do health, relaxed and elegant, to avoid a strong rhythm

1. Organize side bars, warehouse shelves, change models;

2, pegboard leak board timely patch, store broken code timely completion.

Third, 10:00-11:40 officially open

1. Ensure that guests are in place;

2, review customer information, call;

3, make an appointment to buy clothing, prepare clothes for the appointment guests;

4, daily greetings and feelings;

5; earnestly register the phone book;

6, review the customer information on the day to do the plan, call the second day;

7, the new fitting clothes, with exercises;

8, familiar with the new, find selling points, dissolved in the original flavor suit, continue to practice;

9, to find alternatives to the original flavor is not the same, familiar with the collocation method;

10, find the right suit for the new set, and telephone notification;

11, heavy weight, grouping, designated person to do the record;

12. Guests who have bought a suit that has not been completed will be notified again.

Fourth, 11:40 group lunch

V. 13:30 queue concentration

1, Kaiwu will sum up yesterday, the customer situation;

2, according to the record to remind customers to visit;

3, to see a total of this joint;

4, learning professional information on employee performance, there are praise on the spot, there is criticism of private.

Sixth, 14:00 new and set with display, models walking practice, each group generous show.

7. Call at 14:30

1, customers return visits.

(1) Solve problems in a timely manner and carefully record;

(2) Make a record of the guests who cannot be contacted and the scheduled date.

2. Simulate sales, professionalize sales rhetoric, and increase persuasiveness.

3, group exercises.

4, with the practice, focus on the main push money, stocks focus on funds collocation exercises, continue series combination. With different combinations of different scenarios.

VIII. Fill in customer information at 16:00

1. Make basic customer information for customers who have already purchased;

2. For every customer who enters the store, as long as there is a tendency to purchase, try to leave a phone number and train customers;

3, remember the goods number, know the fabric group, business knowledge mutual Q & A, fabric maintenance, washing methods, sales speech.

Nine, 18:00 Dinner in batches

Ten, 19:30 Writing a common book

1, the problem of the day (sales, collocation, etc.);

2, the experience of the day must be written by everyone.

11th, closing at 22:00

Check the water and electricity switch and confirm that it is off work and check the bag before leaving the store.